A structural analysis of the determinants of export performance: Evidence from Turkey


YAKICI AYAN T., PERÇİN S.

Innovative Marketing, vol.1, no.2, pp.106-120, 2005 (Scopus) identifier

  • Publication Type: Article / Article
  • Volume: 1 Issue: 2
  • Publication Date: 2005
  • Journal Name: Innovative Marketing
  • Journal Indexes: Scopus
  • Page Numbers: pp.106-120
  • Keywords: Export performance, LISREL, Structural equation modeling
  • Karadeniz Technical University Affiliated: Yes

Abstract

The aim of the paper is to investigate the determinants of firm’s export performance. For this reason, a proposed model was developed based on the export performance literature. To test the model with LISREL’s structural equation modeling techniques data from 160 Turkish industrial firms were used. The results of the test showed us that the environmental and managerial factors and export marketing strategies had a substantial impact on the firm export performance as measured by export intensity and expectations materialization. Further, this study maintained that firm’s demographic characteristics not seem to be an important determinant of export performance.