Marketing Approach for Non-Profit Organizations


AYYILDIZ H., AKMERMER B., AKYÜZ A. M.

in: Handbook of Research on Managerial Solutions in Non-Profit Organizations, Potocan V., Ünğan M.C., Nedelko Z., Editor, Igı Global Publications, Hershey, pp.156-181, 2016

  • Publication Type: Book Chapter / Chapter Research Book
  • Publication Date: 2016
  • Publisher: Igı Global Publications
  • City: Hershey
  • Page Numbers: pp.156-181
  • Editors: Potocan V., Ünğan M.C., Nedelko Z., Editor
  • Karadeniz Technical University Affiliated: Yes