Marketing Approach for Non-Profit Organizations
in: Handbook of Research on Managerial Solutions in Non Profit Organizations, Vojko Potocan, Mustafa C. Üngan, Zlatko Nedelko, Editor, IGI-Global, Hershey PA, pp.156-181, 2017
- Publication Type: Book Chapter / Chapter Vocational Book
- Publication Date: 2017
- Publisher: IGI-Global
- City: Hershey PA
- Page Numbers: pp.156-181
- Editors: Vojko Potocan, Mustafa C. Üngan, Zlatko Nedelko, Editor
- Karadeniz Technical University Affiliated: Yes