The Brand and Sensation Relation as a Spatial Tracking in Shopping Malls
ICONARP International Journal of Architecture and Planning, vol.8, no.1, pp.821-844, 2020 (ESCI, TRDizin)
- Publication Type: Article / Article
- Volume: 8 Issue: 1
- Publication Date: 2020
- Doi Number: 10.15320/iconarp.2020.138
- Journal Name: ICONARP International Journal of Architecture and Planning
- Journal Indexes: Emerging Sources Citation Index (ESCI), TR DİZİN (ULAKBİM)
- Page Numbers: pp.821-844
- Keywords: Architecture, space, scent, spatial sensation, brand, AMBIENT SCENT, MEMORY, ODOR, IMPACT
- Karadeniz Technical University Affiliated: Yes
Abstract
Purpose