An Application of Integrating Servqual and Kano’s Model Into QFD For Logistics Services: A Case Study From Turkey
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, vol.21, no.1, pp.106-126, 2009 (SSCI, Scopus)
- Publication Type: Article / Article
- Volume: 21 Issue: 1
- Publication Date: 2009
- Doi Number: 10.1108/13555850910926272
- Journal Name: ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
- Journal Indexes: Social Sciences Citation Index (SSCI), Scopus, ABI/INFORM, INSPEC
- Page Numbers: pp.106-126
- Karadeniz Technical University Affiliated: Yes